At Muddy Matches we have over 200,000 members from the UK and Ireland who all have one thing in common: they love the countryside!
It would also let users delete data from their account which would prevent Facebook from storing that information.
"Security isn't a problem than you ever fully solve," Zuckerberg said.
Given the recent safety implication and scandal surrounding the Cambridge Analytica situation, Zuckerberg addressed potential issues around data security.
The CEO told the crowd at the press conference that the dating applciation was constructed from the ground up with security in mind.
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Finding someone who shares your interests or lifestyle is important for lasting happiness.
IAC fell 18 percent in its biggest loss in 13 years.
Some financial analysts noted that a new rival might not be enough to unseat dating 'strongholds' like Tinder or other Match services.
Since then, the site has gone from strength to strength, with thousands of people from the UK and Ireland joining every month and many thousands of success stories.